Cindy HaynesFounder & CEO
As the former Sr. VP of marketing for Front Burner Brands, Cindy was directly responsible for overseeing the full-service and fast-casual national restaurants, Grillsmith, Burger 21 and The Melting Pot. Prior to joining Front Burner, she was a Sr. VP for 22squared where she managed clients like Shoe Carnival and Publix Super Markets by developing branding, traffic and sales-driving campaigns. Cindy has also managed accounts such as McDonald’s, Dollar Rent-A-Car and Melitta Coffee by creating custom promotions and programs that translated national advertising into local store marketing. She brings over 25 years of leadership across retail, integrated advertising and marketing platforms. Cindy is a proud mom of her daughter, Olivia.
SMALL IS THE NEW BIG.
When the competitive landscape changes
small adapts at the drop of a hat right along with it.
Small gets into the tight spaces big can’t.
And comes out with emotionally charged ideas.
Ideas that connect with and move consumers.
Small thinks big without bloating ad budgets.
Small runs lean and mean.
It shows bureaucracy the door and
kicks agency layers to the curb.
Small develops close relationships with clients.
And answers the phone anytime of day or night when they call.
Small drives its own bus and leaves the bandwagon in its dust.
Small has tiny, little egos. And big, broad shoulders.
And no matter how big small gets,
it will always keep rolling the way it started.