THE STRATEGY BEHIND THIS WORK

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STRATEGY

Butcher's Mark.

When this unique opportunity to help create a brand from its very inception came our way, we sunk our teeth into it. Working closely with the owner, we developed the name, logo and brand story. Then we took it in store with posters, signage and flavor profile videos for this new concept of a modern day butcher shop.

We used a combination of flavor profile videos, original artwork and a menu of signage of options to enhance the brand message in-store.

butcher's mark poster wall