What Does It Mean to Be a Social Media Strategist?
Data from Statista shows that in 2021, nearly 4.3 billion people used social media. That number is projected to increase to almost six billion by 2027! With easy access to so many people, it’s…
What Is a Social Media Campaign? 7 Reasons Why You Need One
So everyone thinks they know what a social media campaign is right? Or so they think. But if your online business is struggling to generate income, then maybe there's a few things you're falling…
The Flipside of User Generated Content
Consumer distrust. It’s a problem that runs through a marketer’s nightmares like a runaway train. User Generated Content is a good start to pull that train back into the station. And to no surprise,…